Niche PR Services
for AppExchange Apps and Salesforce Solutions
and
Beyond AppExchange
Make your Salesforce Apps & Solutions visible to the right audience with our niche PR services. We help increase visibility around Salesforce apps by developing a unique story about the solution and placing it across Salesforce, SaaS, and niche industry platforms.
Typical Use Cases for Our PR Services
Our PR services for AppExchange apps and Salesforce solutions are built around real business scenarios where visibility and credibility matter most.
Company Announcements & Events
Best suited for important company updates that require third-party visibility and added credibility, such as company milestones and growth announcements, participation in Salesforce events (including Dreamforce, regional events, and webinars), as well as partnerships, certifications, and other key ecosystem achievements.
What’s included:
- List Item #1Main announcement (press release) writing
- Rephrasing key ideas into original articles for Salesforce-related platforms
- Coverage on external SaaS and business media
- Website and social media mentions
Additionally:
- Co-marketing campaigns planning
- Press release distribution to local media
- Paid advertising of events
Successfully completed for
Research Reports & Data Distribution
Ideal for companies publishing original research, surveys, benchmarks, or industry insights related to Salesforce.
What’s included:
- Packaging your research into PR-ready whitepaper
- Full whitepaper ghostwriting and design
- Pitching insights to Salesforce blogs and SaaS media
- Mentions and references linking back to your full report
- Coverage beyond Salesforce-only platforms to industry-specific resources
Additionally:
- Repurposing research for social media (content preparation)
- Infographics design based on the research
- Additional promo of whitepaper in newsletters
Successfully completed for
New App Launch on AppExchange
Designed for ISVs preparing to launch a new Salesforce app or relaunch an existing one.
What’s included:
- 360-degree review of the new solution on SFApps.info website
- Mentions in form of educational posts on Salesforce-focused blogs
- Additional coverage on relevant SaaS and niche industry websites
- Social media amplification (announcements, posts and shares)
Additionally:
- AppExchange listing audit and optimization
- App demo video preparation
- Press release writing and distribution
Successfully completed for
New Features & Product Updates
Perfect for established apps releasing major updates, new functionality, or roadmap highlights
What’s included:
- 360-degree review of a new app release
- Editorial mentions within expert articles and product roundups
- Targeted placements on Salesforce and niche platforms
- Additional social sharing
Additionally:
- Custom content marketing plans preparation
- AppExchange listing audit and re-optimization based on new features
- Crowd marketing plan preparation and execution
Successfully completed for
Types of PR Coverage We Deliver for Salesforce Apps
Unlike content marketing, PR focuses on third-party exposure and independent mentions. Our goal is to make your Salesforce solution visible where trust is already established
Coverage on Our Platform
Our platform acts as a trusted guide within the Salesforce ecosystem, giving your app long-term, high-intent visibility. Your Salesforce solution may be featured on our website through:
In-depth app reviews highlighting key features, installation, use cases, advantages or disadvantages
Detailed comparisons with other apps, highlighting all the benefits and disadvantages of each solution
Inclusion in curated “Top Apps” lists for specific Salesforce use cases or industries
Coverage on External Platforms
Coverage on external platforms ensures your app gains exposure not only inside the Salesforce ecosystem but also across wider, high-intent audiences. We place your story beyond our own resources, including:
Salesforce-focused blogs and communities
Niche industry websites relevant to your target customers
SaaS and business media outlets with broad audience we use these screenshots of posts as an example of what we do
Social Media Coverage
We amplify your PR stories through curated social media mentions:
Posts and shares from our own channels
Additional promo on specialized social blogging platforms
Visibility among Salesforce-focused and SaaS audiences
Case Study of Specific PR Campaign for Breadwinner
Explore our story of a successful PR campaign completed by Breadwinner, one of the leading Salesforce app developers, in a span of just three days
Get the Key Salesforce Portals Talking about Your Business
We are proud of our lasting partnerships with a number of Salesforce portals, where our authors contribute to:
Reach Your Audience Through Niche Platforms
We distribute content across niche platforms and specialized online publications, helping your brand connect with the right audience in the right context.
Development & Automation Platforms
Finance & Billing Platforms
HR & Recruiting Platforms
Increase awareness and trust in your Salesforce app through strategic PR placements
Our Salesforce Content Marketing Services in a Nutshell
We specialize in building a strong presence of your Salesforce product/solution/services specifically inside the Salesforce ecosystem. When cooperating with us, you may expect a fully custom approach to your current marketing goals with a scope of work evolving in line with your brand awareness growth.
How to Get Our Assistance with Salesforce PR
Submit a Request
Using the form below or any form on our website, get in touch with us and tell us about your Salesforce app or solution.
Hop on a Call
We schedule a call to understand your product, target audience, key milestones, and current visibility or PR challenges.
Get Our Proposal
We evaluate your current brand presence across Salesforce and niche platforms and prepare a custom PR strategy with recommended placements and activities.
Review, Adjust and Agree
We refine the PR proposal together based on your feedback and agree on the final scope of work (typically on a monthly basis).
Signing an Agreement
We sign an official agreement and begin executing the approved PR strategy, including outreach, placements, and progressive publication delivery.
Let’s turn it into a story the Salesforce community will actually read.
Contact us to discuss your PR campaign.